Product DescriptionFor undergraduate and graduate courses in Electronic Commerce. For instructors looking for the most comprehensive, managerial, research based book on how corporate business uses e-commerce and less emphasis on technological underpinnings and development. Turban is the #1 best seller in the business school market. . . . More >>
Electronic Commerce: A Managerial Perspective 2006
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Managerial Orientation
Interdisciplinary Approach
Real-World Orientation
Solid Theoretical Background
Most Current
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Rating: 5 / 5
Book at very good shape, just as it was described by the seller, like NEW
Rating: 5 / 5
Bought this for a college course where the instructor wanted us to buy the super expensive 2008 version. Got this one dirt cheap and it’s in brand new condition and has the SAME info and chapters as the 2008 version, just different page numbers. Use this version and save yourself a ton of money!
Rating: 5 / 5
For a broad business overview of e-Business technology, this is one of the finest books on the market. The authors effectively present the rationale for electronic commerce, along with both the business and technology foundations. Highly accurate and well presented.
Rating: 5 / 5
This may be a college textbook but the information inside was extremely valuable in the emerging Ecommerce world! I found myself going to alot of the web sites it has listed in the book and none of it was out of date.
Rating: 5 / 5